Intelligence for the
Ecommerce Ecosystem
Archive
Artificial intelligence and eCommerce technology updates.
AI shopping assistants cannot reliably recommend a product from thin, inconsistent catalog data. Shopify’s current guidance points to a practical product-data audit: complete product facts, accurate policies, structured attributes, and a clear distinction between discovery settings and actual catalog controls.
Shopify has added Shop Campaigns performance data to ShopifyQL. Authorized analytics and reporting apps can now query campaign and segment metrics without a new scope, giving agencies and app teams a clearer way to report advertising performance for merchants.
Google will shut down the Content API for Shopping on August 18, 2026. Merchants with direct integrations have days—not weeks—to identify every dependency, migrate to Merchant API where needed, and prove critical catalog flows still work.
Agent Genie positions a WordPress plugin as a practical layer for answering visitor questions, capturing leads and organizing customer-conversation work. Here is what ecommerce and service merchants should assess before deploying it.
AI shopping channels make catalog controls more important. Stores need clear ownership of product facts, availability, price and customer promises.
A commerce protocol only helps when a merchant's product, checkout and support data are internally coherent. Start with a map of the order lifecycle.
Amazon's Seller Assistant Canvas signals a practical shift: seller AI is moving from isolated answers toward a workspace where teams can review, refine and act on operational information.